A blog.
Segment Your SaaS Data: The Average Is a Fiction
Segment your SaaS data by source and the average falls apart: 2.1% churn from newsletter customers vs 8.7% from Product Hunt. Find your real growth lever.
OLVASD EL ▸SaaS Metrics for Solo Founders: The Only 5 to Track
SaaS metrics for solo founders: the only 5 to track — acquisition, activation, retention, revenue, referral. One dashboard, ten minutes every Monday. No vibes.
OLVASD EL ▸ICE Scoring: How to Prioritize Growth Experiments
ICE scoring ranks growth experiments by Impact × Confidence ÷ Ease, each scored 1–10. How to use it to pick the one experiment worth running this week.
OLVASD EL ▸How to Run Growth Experiments (One a Week, 50 a Year)
How to run growth experiments: the 4-part anatomy — hypothesis, test, measure, learn — plus a real write-up that took signup completion from 11% to 19%.
OLVASD EL ▸How Solo Founders Sell Their Companies (5.5x Revenue)
How solo founders sell their companies: 5.5x revenue multiples, 500,000+ buyers on Acquire.com, and the five-step playbook for a sellable one-person SaaS.
OLVASD EL ▸Accelerator for Solo Founders: Why I Built One
An accelerator for solo founders: they drive 52.3% of successful exits but get 14.7% of VC money. Why I built one for solo, non-technical founders like you.
OLVASD EL ▸The Anti-VC Playbook: Keep 73%, Not 18%, at Exit
Bootstrapped founders keep 73% ownership at exit; VC-funded keep 18%. The anti-VC playbook: revenue-based financing, EU grants, pre-sales — and Mailchimp.
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