EP 12 / THE SOLOPRENEUR REVOLUTION
Building MENA's first unicorn — 7 lessons from $1B
52 MIN/APR 5, 2026
0:0052 MIN
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EP.12
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Building MENA's first unicorn — 7 lessons from $1B
In 2014, Mariam El-Tayeb co-founded what would become MENA's most valuable startup. Eight years and a billion-dollar exit later, she sits down with FIKR to break down the unglamorous middle — the year nobody believed in them, the pivot that nearly broke the company, and the term sheet she almost signed that would have cost her team everything.
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// In 2014, Mariam El-Tayeb co-founded what would become MENA's most valuable startup. Eight years and a billion-dollar exit later, she sits down with FIKR to break down the unglamorous middle — the year nobody believed in them, the pivot that nearly broke the company, and the term sheet she almost signed that would have cost her team everything.
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