A blog.
Kill Features Quarterly: Why Your SaaS Needs Less
Kill features quarterly: most SaaS products carry features fewer than 10% of users touch. Why deprecating one per quarter keeps your product sharp for years.
OLVASD EL ▸Micro-Launches: Why You Should Launch Every Month
The big launch happens once — micro-launches happen monthly. The 5 moments worth a public launch, plus the weekly shipping cadence that keeps you top-of-mind.
OLVASD EL ▸Start a Newsletter From Zero: The Solopreneur Playbook
Start a newsletter from zero: 500-800 words every Thursday at 9am, 15-45 minutes to write, 400-900 subscribers by week eight. The full playbook + template.
OLVASD EL ▸Productized Service Offer: 5 Components That Make It Sell
A productized service offer has 5 parts: who, problem, deliverables, timeline, price. The one-page format that sells a €5,000/month retainer — example inside.
OLVASD EL ▸Solo Founder Success Rates: 52.3% of Exits Are Solo
Solo founder success rates, from the data: 52.3% of successful startup exits are solo, and solo founders are 2.6x more likely to succeed. The real numbers.
OLVASD EL ▸The Identity Prison: When Your Job Title Becomes You
The identity prison keeps more people in corporate than money ever could. How your job title became who you are — and how to build a new self before you quit.
OLVASD EL ▸Do I Need to Learn to Code to Build a SaaS? No — Do This
Do I need to learn to code to build a SaaS? No. A login feature that cost €2,000-5,000 and 3 days now takes AI just 5 minutes. Learn to direct AI instead.
OLVASD EL ▸Segment Your SaaS Data: The Average Is a Fiction
Segment your SaaS data by source and the average falls apart: 2.1% churn from newsletter customers vs 8.7% from Product Hunt. Find your real growth lever.
OLVASD EL ▸Post-Launch Dip: Why Traffic Dies on Day Three
The post-launch dip is normal: traffic drops fast around day 3–4. Why panicking makes it worse, plus the 3-metric diagnostic for an underperforming launch.
OLVASD EL ▸Positioning for Solopreneurs: One Sentence That Sells
Positioning for solopreneurs is one sentence: I help [buyer] solve [problem] by [promise]. The grammar, 3 worked examples, and the 4 mistakes that kill it.
OLVASD EL ▸Database-First Development: Design Before You Prompt
Database-first development: spend two weeks designing entities, services, and user flows before AI writes any code — and save two months of refactoring.
OLVASD EL ▸SaaS Metrics for Solo Founders: The Only 5 to Track
SaaS metrics for solo founders: the only 5 to track — acquisition, activation, retention, revenue, referral. One dashboard, ten minutes every Monday. No vibes.
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